#147 - How Sam Hacked Amazon's Book Rankings, A $600m Exit, And …
About This Episode
Sam and Shaan discuss the $600 million acquisition of Wattpad and how to unbundle existing platforms by creating high-quality, niche subscription services in genres like romantic fiction. They also explore the explosive growth of Pickleball and the concept of 'exit' via second passports and residencies with recurring guest Brother Aaaron.
Episode Description
Key Takeaways
Unbundle large, general platforms (like Wattpad) by identifying their most popular niches and building specialized, high-quality subscription services for that specific content.
Marketing to what people actually 'want' (pleasure, entertainment, or status) is significantly more profitable than marketing what they 'should' do or read.
The ability to 'exit' a jurisdiction is a more powerful tool for personal and financial freedom than having a 'voice' in a democracy, especially during periods of high taxation and regulatory shifts.
Business Ideas Mentioned
Specialized Romantic Fiction Subscription App
Content & Media
Professional Pickleball Media and League
Boring Business
COVID Smell Recovery Training Kit
E-commerce
Short-Form High-Action Baseball League
Content & Media