#214 with Ramit Sethi - Why You Should Have a Diversified Invest…
About This Episode
Personal finance expert Ramit Sethi joins Sam and Shaan to discuss the evolution of the online course industry and the psychological factors behind wealth management. The conversation explores different investment philosophies, from diversified index funds to high-risk concentrated bets, while brainstorming business opportunities in price-insensitive niches.
Episode Description
Show Notes
- * (1:06) Ramit's new podcast
- * (5:02) An update on Shaan's Power Writing course
- * (7:07) Ramit's course business
- * (11:30) Who is Jay Abraham
- * (16:43) Should MFM get a new name?
- * (20:14) How long can Ramit run his empire
- * (24:11) Ramit on trolls
- * (27:31) The history of courses
- * (34:12) Ideas around pets
- * (37:35) Ideas around cosmetics
- * (39:54) How Ramit would differentiate a product
- * (43:47) Ramit's money hacks
- * (46:00) How Shaan approaches investing
- * (47:00) A little anecdote about camera issues
- * (47:58) Back to Shaan's investment approach
- * (50:47) What game are you playing and what risk can you tolerate?
- * (53:26) What Shaan's goals are with investing
- * (57:11) Ramit's 10 money rules
- * (59:35) Sam's money rules
- * (1:02:09) Taking out loans on your assets
- * (1:05:33) How Ramit thinks of risk versus rewards
- * (1:17:10) Ramit on Sam's engagement ring story
- * (1:21:04) It's not all about the metrics
Key Takeaways
Establish personal 'money rules' to automate financial decisions and allow for guilt-free spending on things that truly enhance your quality of life.
When entering high-demand markets like pets or cosmetics, prioritize premium packaging and celebrity associations over product innovation to capture price-insensitive customers.
Incorporate the 'Theory of Preeminence' by putting customers at the center of your world, even if it means turning away sales from those who aren't financially ready for your product.
Business Ideas Mentioned
Premium Pet Vitamins and Supplements
E-commerce
Packaging-First Luxury Skincare Brand
E-commerce
High-End Premium Childrens Learning Tools
E-commerce