3 businesses we think are about to blow up
About This Episode
Sam Parr and Shaan Puri discuss three unconventional business models: the use of oxytocin for relationship and social bonding, fraternal organizations that monetize through insurance, and the success of values-based media studios. They explore how fringe health trends often become mainstream and how building high-trust communities can serve as a powerful distribution channel for financial products.
Episode Description
Show Notes
Check Out Sam's Stuff
Check Out Shaan's Stuff
- Shaan's weekly email
- Visit
- Mercury - Shaan uses Mercury across all of his companies. you can too:
- Mercury is a fintech company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., Members FDIC
- I run all my newsletters on Beehiiv and you should too + we're giving away $10k to our favorite newsletter, check it out:
- beehiiv.com/mfm-challenge
Key Takeaways
Look for 'reaction-based' opportunities by identifying a dominant market trend and building its direct opposite to capture underserved audiences.
Build niche fraternal organizations around shared identities to monetize through high-margin financial commodities like life or health insurance.
Monitor fringe biohacking subreddits and forums to identify early signals for health trends that are likely to move into the mass market.
Business Ideas Mentioned
Oxytocin-Based Relationship Therapeutics
E-commerce
Niche Fraternal Membership Networks
Boring Business
Values-Based Alternative Film Studio
Content & Media