Back to Episodes
#75May 8, 202046:51

#73 - On-Demand Appliance Technicians, Credible Authority Busine…

About This Episode

Sam and Shaan discuss business models built on authority and storytelling, featuring a look at Gartner's multi-billion dollar research business and the 'on-demand' model of Nana for appliance repair. They explore how nostalgia-based shipping and high-end curated newsletters can leverage brand trust to drive high-margin sales.

Episode Description

Sam (@thesamparr) and Shaan (@shaanvp) shoot the shit about Airbnb's layoffs (3:21), Sam's carnivore diet & Goldbelly.com (5:52), Lambda school for technicians (14:07), Credible authority businesses like Gartner and HBR (24:31), Is buying youtube channels really a good business? (35:22) and the art of storytelling (43:41).  See acast.com/privacy for privacy and opt-out information.

Key Takeaways

1

The 'Cover Your Ass' (CYA) factor is a powerful sales tool; many enterprises buy high-priced research or consulting primarily to have a credible third party to cite if things go wrong.

2

A world-class sales culture can serve as a primary moat, enabling a business with a standard product to outcompete others through aggressive training, discipline, and high-intensity performance standards.

3

Effective storytelling is a learnable superpower that can be used to move people emotionally and persuade them to believe in a product, brand, or leader.

Business Ideas Mentioned

International Expat Nostalgia Food Delivery

E-commerce

High-End Curated Product Storytelling Newsletter

Content & Media

Credible Authority Research for Emerging Tech

Content & Media

View all ideas

Share Episode

Quick Stats

Duration46:51
Guests1
Ideas Discussed3
Topics3

Related Episodes