Hormozi Teaches Me Everything He Knows in 90 Minutes
About This Episode
Shaan Puri interviews business strategist Alex Hormozi to explore the concept of 'Money Models' and strategic offer sequencing. The discussion details how businesses can achieve self-funded growth by maximizing 30-day gross profit through effective upsells, downsells, and price anchoring.
Episode Description
Show Notes
Links
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Key Takeaways
Implement a 'Client-Financed Acquisition' model where gross profit within the first 30 days is at least 2x the sum of CAC and COGS to fuel growth without outside capital.
Sequence upsells at the point of 'greatest deprivation'—the moment a customer's success with your initial product creates a new, specific problem.
Utilize extreme high-ticket price anchors to capture high-end 'whale' customers while making your core offerings appear more affordable and attractive to the rest of the market.
Business Ideas Mentioned
Pseudo-Medical Aesthetic Service Clinics
Boring Business
Low-Latency AI Sales Phone Agents
AI & Automation
Electronic Magnetic Resistance Gym Machines
Boring Business