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#554October 3, 202359:56

How A Viral Meme App Launched My +$1M YouTube Empire | Cody Ko

About This Episode

Shaan Puri interviews creator Cody Ko about his unique transition from a Silicon Valley iOS developer to a YouTube and podcasting mogul. They discuss the viral success of his early meme apps, the grind of building an audience across platforms like Vine and YouTube, and his new ventures into the business of fitness and endurance sports.

Episode Description

Episode 503: Shaan Puri (https://twitter.com/ShaanVP) sits down with Cody Ko (https://twitter.com/codyko) to talk about building the viral app I’d Cap That, his +$1M YouTube empire & partying with Elon Musk. Looking for episode 502? Check out Shaan’s Reaction to the Linda Yaccarin Interview on YouTube. Want to see more MFM? Subscribe to our YouTube channel here. Want MFM Merch? Check out our store here. Want to see the best clips from MFM? Subscribe to our clips channel here.

Show Notes

  • 0:00Intro
  • 2:00I’d Cap That hits #1 in the App Store
  • 9:00App developer to content creator
  • 13:001M views overnight
  • 17:00How to crush live shows
  • 23:00Get better at your craft
  • 36:00Tiny Beat Gang and making music videos
  • 44:00Frozen S’mores, Shark Tank for Creators, AI Thumbnail app
  • 51:00Going to Elon Musk’s house party

Links

Check Out Shaan’s Reaction to the Linda Yaccarin Interview on YouTube. Want to see more MFM? Subscribe to our YouTube channel here. Want MFM Merch? Check out our store here. Want to see the best clips from MFM? Subscribe to our clips channel here. — Check Out Shaan's Stuff

Key Takeaways

1

Identify product-market gaps by looking for successful paid apps and creating a free or improved alternative to capture massive organic traffic.

2

Improve creative output through the 'boring' reality of high-volume reps rather than seeking a secret hack or trick.

3

Align business products with niches that have high utility, such as fitness or endurance, because generic entertainment and comedy are harder to monetize through physical goods.

Business Ideas Mentioned

Shark Tank for Digital Creators

Content & Media

AI Automated Podcast Ad Reads

AI & Automation

Frozen S'mores Dessert Brand

E-commerce

Mobile Ice Cream Truck Podcast Studio

Content & Media

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Quick Stats

Duration59:56
Guests1
Ideas Discussed4
Topics5