The Boldest Ideas We Heard This Week
About This Episode
Sam Parr and Shaan Puri discuss a range of contrarian thinkers they have met recently, including a billionaire Mormon influencer family and pioneers in the 'ocean tech' space. They explore the power of network effects in choosing where to live and the importance of communicating high-quality product details through the 'tortilla principle.'
Episode Description
Links
- NFX
- James Altucher
- Agora
- Sheel’s MFM episode
- Digital Gold
- Predictably Irrational - https://tinyurl.com/4beh8axz
Check Out Shaan's Stuff
- Shaan's weekly email
- Visit
- Mercury - Need a bank for your company? Go check out Mercury (mercury.com). Shaan uses it for all of his companies!
- Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC
Check Out Sam's Stuff
Key Takeaways
Treat life decisions like college or location as network choices, opting into 'white-hot' centers of activity to maximize career opportunities and serendipity.
Target the 'Mother Economy' (Middle America moms) for content and commerce, as this demographic is often more profitable and less saturated than the millennial or Gen Z creator markets.
Implement the 'Tortilla Principle' by explicitly marketing the specific high-cost, high-quality details of your production process to justify premium pricing to customers.
Business Ideas Mentioned
Spatial Software for Smart Wearables
SaaS
Deep Sea Exploration and Mining
Boring Business
Menu Optimization Agency for Restaurants
Agency