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#539August 24, 20231:31:09

Why Is Andrew Wilkinson Monetizing His Twitter Followers?

About This Episode

Andrew Wilkinson joins Sam and Shaan to discuss his strategy of using a paid Twitter subscription as a high-intent filter for business deals and talent recruitment. They analyze the high-margin success of his design agency MetaLab and explore unique business models ranging from ethically sourced invasive species meat to AI-enhanced family biographers.

Episode Description

Episode 488: Shaan Puri (https://twitter.com/ShaanVP) and Sam Parr (https://twitter.com/theSamParr) talk with Andrew Wilkinson (https://twitter.com/awilkinson) - entrepreneur and co-founder of Tiny - about how he’s easily making +$200k a year on Twitter. Andrew also opens up about his $80m a year agency that provides the cash flow to expand his business portfolio, why you should take a profit-first approach, the classic trap the rich fall into and more. Plus, Sam reveals his game plan for Hampton. Want to see more MFM? Subscribe to the MFM YouTube channel here.

Show Notes

  • 0:00) Intro
  • 8:34How to make millions from Twitter/X
  • 13:54The reality of meeting celebrities and billionaires
  • 18:18How do you play the status game?
  • 21:54The reality of going on a $100M yacht
  • 25:05The trap of always wanting more
  • 27:40How does MetaLab make so much money?
  • 35:42How Andrew would start from scratch
  • 39:47The 1+1=100 business model
  • 43:58Businesses that turn your family member’s life into a book
  • 52:00Business that runs you through the day of successful people
  • 55:32Why he invested in Maui Nui Venison
  • 1:07:03How much will Hampton be worth in 10 years?
  • 1:16:59Why you should adopt the profit-first mindset
  • 1:28:36Closing thoughts

Links

Key Takeaways

1

Implement a paid subscription filter on high-traffic social channels to transform noisy DMs into a curated stream of high-quality business opportunities and talent.

2

Utilize a 'Profit First' accounting model by immediately moving desired profits to a hidden account, forcing operational teams to run the business efficiently on the remaining balance.

3

Leverage a personal brand as a 'human router' to capture niche service inquiries and monetize them by directing leads to vetted partner agencies.

Business Ideas Mentioned

Negotiation as a Service

Agency

AI-Powered VIP Biographer

AI & Automation

Personal Brand Lead Router

Agency

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Guest Graveyard Mentions

JI

Jesse Itzler

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Quick Stats

Duration1:31:09
Guests1
Ideas Discussed3
Topics5