Why Is Andrew Wilkinson Monetizing His Twitter Followers?
About This Episode
Andrew Wilkinson joins Sam and Shaan to discuss his strategy of using a paid Twitter subscription as a high-intent filter for business deals and talent recruitment. They analyze the high-margin success of his design agency MetaLab and explore unique business models ranging from ethically sourced invasive species meat to AI-enhanced family biographers.
Episode Description
Show Notes
- 0:00) Intro
- 8:34How to make millions from Twitter/X
- 13:54The reality of meeting celebrities and billionaires
- 18:18How do you play the status game?
- 21:54The reality of going on a $100M yacht
- 25:05The trap of always wanting more
- 27:40How does MetaLab make so much money?
- 35:42How Andrew would start from scratch
- 39:47The 1+1=100 business model
- 43:58Businesses that turn your family member’s life into a book
- 52:00Business that runs you through the day of successful people
- 55:32Why he invested in Maui Nui Venison
- 1:07:03How much will Hampton be worth in 10 years?
- 1:16:59Why you should adopt the profit-first mindset
- 1:28:36Closing thoughts
Links
- Andrew’s Twitter
- Storyworth
- No Story Lost
- Routines - Routines.club
- Tamba
- Maui Nui Venison
- Profit First Book
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Check Out Shaan's Stuff
Check Out Sam's Stuff
Key Takeaways
Implement a paid subscription filter on high-traffic social channels to transform noisy DMs into a curated stream of high-quality business opportunities and talent.
Utilize a 'Profit First' accounting model by immediately moving desired profits to a hidden account, forcing operational teams to run the business efficiently on the remaining balance.
Leverage a personal brand as a 'human router' to capture niche service inquiries and monetize them by directing leads to vetted partner agencies.
Business Ideas Mentioned
Negotiation as a Service
Agency
AI-Powered VIP Biographer
AI & Automation
Personal Brand Lead Router
Agency